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Specialized Nutrition For Unique Needs

The Pro Plan® FOCUS nutritional platform has a specialized formula that’s right for your dog. So whatever size, age, or unique need, help your dog be his or her best with a Pro Plan® formula that matches those needs.
  • Real chicken, lamb, or salmon is the #1 ingredient in all dry formulas
  • Formulated to help support life stage, breed size, or other unique needs


  • "With only three legs, our chihuahua Sadie needs to stay lean and physically fit."
    "With only three legs, our chihuahua Sadie needs to stay lean and physically fit. Sadie also has sensitive skin and allergies to some brands of dog food, so finding the right type of dog food to fit her needs was very important to us. Since starting to feed Sadie the Purina Pro Plan Focus Lamb & Rice Formula, Sadie's coat has become more shiny and healthy looking. We've also been able to keep excess weight off of her while still ensuring she gets the nutrients she needs!" - Liz Reim owner of @SadieTriPawd

What people are saying about Pro Plan

“I have a 4 1/2 month old havanese and my vet recommended this brand. He loves it and has a beautiful coat. His stools are good, not runny like some foods cause. He licks his bowl every time he finishes it wanting more. My 9 year old shitzu eats Pro Plan for sensitive stomachs and has never had a problem with it.” - Kathy 5 Star Online Review
“My German/Aussie Shepherd mix has been on this food for 5 years. I have made the mistake of taking him off this for another brand, but I never will again. His coat is shiny, weight is regular, and he never gets tummy aches or loose stools. Oh and the price is very reasonable!” - XandersMommy 5 Star Online Review