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Bright Mind™ Adult 7+

Chicken & Rice Formula

  • Puppy products Puppy
  • Adult dog products Adult 1+
  • Senior dog products Senior 7+
  • Enhanced botanical oils shown to promote alertness and mental sharpness in dogs 7+, with visible results within 30 days
  • Contains a blend of brain-supporting nutrients for cognitive health: arginine, DHA & EPA, antioxidants including vitamins E and C, and B vitamins including folic acid and pyridoxine
  • High-quality protein, including chicken as the first ingredient
  • EPA, an omega-3 fatty acid, and glucosamine help support joint health and mobility
  • Vitamin A and Linoleic Acid, an Omega-6 Fatty Acid, for Healthy Skin and Coat
  • Natural prebiotic fiber, sourced from wheat bran, helps promote digestive health
High-Quality ingredients teaming up for impressive results
  • Nourishing the Minds of Dogs 7+
    Nourishing the Minds of Dogs 7+
    Around age 7, a dog’s mind begins to change. The formulas in our BRIGHT MIND™ platform support an aging dog’s needs and nourishes cognitive health.
    Protein is a key source of energy, and is important for growth and development in dogs. That’s why all of our formulas are high in protein from high-quality sources.
  • Omega-6 Fatty Acids
    Omega-6 Fatty Acids
    All of our formulas contain omega 6 fatty acids to help promote healthy skin and coat.

See what other people are saying about pro plan

Rating Snapshot

  • 5
  • 4
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Average Customer Ratings

  • 4.7 / 5
  • Quality
  • Taste My Pet Enjoys
  • Value For The Money
  • Two of my dogs love this!!

    I have two dogs over 7 and the both love the dog food. One is 11 and had noticed that he seemed to have "senior" moments as I like to call them, since being on the Bright Mind, he seems more alert and the senior moments are less frequent!
    5 / 5
    3 days ago
  • Worth the Money!

    I have been giving my 20 year old Chihuahua the Bright minds Senior formula and have noticed a vast difference in his energy level and sharpness of mind.
    5 / 5
    8 days ago
  • Beagle has her brain back!

    I put my 15 year old beagle on Purina Bright Minds about 2 months ago. She was having accidents in the house, often seemed confused, and was withdrawn from the family. Over the past 2 months I have seen great improvements. She is not having accidents anymore, she wants to play, and she seems overall happier. I would like to Thank Purina for improving my old dog's quality of life, for as long as it will give her.
    5 / 5
    15 days ago
    • Works with Pets Professionally
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While these quality ingredients are listed individually, what's truly important is how they work together for the good of your pet.


Chicken, poultry by-product meal (source of glucosamine), brewers rice, whole grain corn, whole grain wheat, corn gluten meal, corn germ meal, medium-chain triglyceride vegetable oil, barley, fish meal (source of glucosamine), dried egg product, fish oil, natural flavor, potassium chloride, mono and dicalcium phosphate, L-Arginine, salt, Vitamin E supplement, choline chloride, zinc sulfate, L-ascorbyl-2-polyphosphate (source of Vitamin C), ferrous sulfate, manganese sulfate, niacin, Vitamin A supplement, thiamine mononitrate, calcium pantothenate, copper sulfate, Vitamin B-12 supplement, riboflavin supplement, pyridoxine hydrochloride, garlic oil, folic acid, menadione sodium bisulfite complex (source of Vitamin K activity), calcium iodate, Vitamin D-3 supplement, biotin, and sodium selenite

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Pro Plan Bright Mind Adult 7+ Chicken & Rice Formula provides complete and balanced nutrition for maintenance of adult dogs.

  • Guaranteed Analysis

    Crude Protein (Min) 29%
    Crude Fat (Min) 14%
    Crude Fiber (Max) 3%
    Moisture (Max) 12%
    Arginine (Min) 1.2%
    Linoleic Acid (Min) 1.3%
    Eicosapentaenoic Acid (EPA)* (Min) 0.15%
    Docosahexaenoic Acid (DHA)* (Min) 0.15%
    Calcium (Ca) (Min) 1.0%
    Phosphorus (P) (Min) 0.8%
  • Selenium (Min) 0.3mg/kg
    Vitamin A (Min) 14000IU/kg
    Vitamin E (Min) 500IU/kg
    Pyridoxine (Min) 3.0mg/kg
    Folic Acid (Min) 0.6mg/kg
    Ascorbic Acid* (Min) 90mg/kg
    Glucosamine* (Min) 500ppm
    Omega 3 Fatty Acids* (Min) 0.4%
    Omega 6 Fatty Acids* (Min) 1.9%
*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Your Dog

Every dog is different, but these guidelines can help keep your dog in ideal condition.
3 -12 Pounds I 1.4 - 5.4 KG
  • Feeding Amount
    1/3 - 1
  • Feeding Amount
    37 - 112
View Feeding Instructions

*Using a standard 8 oz/250 ml measuring cup which contains approximately 112 g of Pro Plan.

We recommend that you keep your dog in ideal body condition and not allow your dog to become overweight.  The exact amount of food your dog requires will need to be adjusted according to age, activity and environment.  But a good place to start is with these guidelines for an average, active, adult dog fed once daily.


Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively.  This gradual transition will help avoid dietary upsets.

Provide adequate fresh water in a clean container daily.

For your pet's health, see your veterinarian regularly.

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