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Bright Mind™ Adult 7+

Turkey & Rice Formula

  • Puppy products Puppy
  • Adult dog products Adult 1+
  • Senior dog products Senior 7+
  • Real, high-quality protein, including turkey as the first ingredient
  • Enhanced botanical oils shown to promote alertness and mental sharpness in dogs 7+ within 30 days
  • Includes a blend of brain-supporting nutrients for cognitive health
  • EPA, an omega-3 fatty acid, and glucosamine help support joint health and mobility
  • Vitamin A and linoleic acid, an omega-6 fatty acid, to nourish healthy skin and coat
  • Made without poultry by-product meal, without artificial colors or flavors, and without corn, wheat, ,or soy
High-Quality ingredients teaming up for impressive results
  • Nourishing the Minds of Dogs 7+
    Nourishing the Minds of Dogs 7+
    Around age 7, a dog’s mind begins to change. The formulas in our BRIGHT MIND™ platform support an aging dog’s needs and nourishes cognitive health.
    Turkey is a key source of energy, and is important for growth and development in dogs. That’s why all of our formulas are high in protein from high-quality sources.
  • Omega-6 Fatty Acids
    Omega-6 Fatty Acids
    All of our formulas contain linoleic acid, an omega 6 fatty acid, to help promote healthy skin and coat.

See what other people are saying about pro plan

Rating Snapshot

  • 5
  • 4
  • 3
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Average Customer Ratings

  • 4.9 / 5
  • Quality
  • Taste My Pet Enjoys
  • Value For The Money
  • Highly recommend

    I’ve hadSoft Coated Wheaten Terriers for 30 Years and Bright Mind has been invaluable for my older dogs! I’ve fed it since it came out and it made a huge difference in my 15+ year old. My 9 year old is now on the Turkey and Rice 7+ and plays like a young dog. Big thanks to Purina for their support of canine health research!
    5 / 5
    2 months ago
    • Works with Pets Professionally
  • I have my dog back!

    Bright Mind 7+ put the spark (and bark!) back in to my almost 15 year old Swedish Vallhund, Chuck's, personality. Whether at our local kennel club or at an agility or rally trial he was always larger than life letting everyone know he was around and that he should be acknowledged; his tail going 90 mph! In recent years, as his body slowed down so did his tail and his personality. All he did was sleep and he didn't seek attention - even when I would return home from work. After hearing others were seeing a change after switching their dog's food I decided to switch as well & about 2 months in I noticed it...his tail was wagging again! Prior to that he could even lift it up. We are now about 5 months in and he's full of life again. He rules the house giving the younger Vallhund "grief" and commanding respect from the Catahoula. He plays outside (although he respects his physical limits) and enjoys short working/enrichment sessions again. Thank you Pro Plan for giving my Chuckie back! The entire household is now on Pro Plan (using Sport for the youngster & a combo of Sport & Bright Mind for our middle guy!).
    5 / 5
    6 months ago
    • Works with Pets Professionally
  • Wonderful dog food

    Last June my Scottie turned 13 and about that time he seemed to have trouble walking up steps and just had not zest for life. I had seen the ads on TV of Jack Hanna's dog but didn't know if it really worked like he said. But I tried it, and withing a week of eating the Pro Plan Bright Mind Adult 7+ he was acting like he had six years earlier. He really liked the food and had always been picky. He is fine now. Hunts as long as you let him and goes on long walks. We will keep him on this as long as he lives.
    5 / 5
    6 months ago
    • Received Free Sample
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While these quality ingredients are listed individually, what's truly important is how they work together for the good of your pet.


Turkey, chicken meal (source of glucosamine), barley, oat meal, ground rice, brewers dried yeast, medium-chain triglyceride vegetable oil, dried egg product, fish meal, pea fiber, dried beet pulp, natural flavor, fish oil, pea protein, salt, potassium chloride, L-Arginine, Vitamin E supplement, niacin (Vitamin B-3), Vitamin A supplement, thiamine mononitrate (Vitamin B-1), calcium pantothenate (Vitamin B-5), Vitamin B-12 supplement, riboflavin supplement (Vitamin B-2), pyridoxine hydrochloride (Vitamin B-6), folic acid (Vitamin B-9), menadione sodium bisulfite complex (Vitamin K), Vitamin D-3 supplement, biotin (Vitamin B-7), zinc proteinate, manganese proteinate, ferrous sulfate, copper proteinate, calcium iodate, sodium selenite, L-ascorbyl-2-polyphosphate (source of Vitamin C), calcium carbonate, and choline chloride

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Pro Plan Bright Mind Adult 7+ Turkey & Rice Formula provides complete and balanced nutrition for maintenance of adult dogs.

  • Guaranteed Analysis

    Crude Protein (Min) 29%
    Crude Fat (Min) 14%
    Crude Fiber (Max) 5%
    Moisture (Max) 12%
    Arginine (Min) 1.2%
    Linoleic Acid (Min) 1.3%
    Eicosapentaenoic Acid (EPA)* (Min) 0.15%
    Docosahexaenoic Acid (DHA)* (Min) 0.15%
    Calcium (Ca) (Min) 1.0%
    Phosphorus (P) (Min) 0.8%
  • Selenium (Min) 0.3mg/kg
    Vitamin A (Min) 14000IU/kg
    Vitamin E (Min) 500IU/kg
    Pyridoxine (Min) 3.0mg/kg
    Folic Acid (Min) 0.6mg/kg
    Ascorbic Acid* (Min) 90mg/kg
    Glucosamine* (Min) 500ppm
    Omega 3 Fatty Acids* (Min) 0.4%
    Omega 6 Fatty Acids* (Min) 1.6%
*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Calorie Content (Calculated)

Metabolize Energy (ME) 3671 kcal/kg 423 kcal/cup

Feeding Your Dog

Every dog is different, but these guidelines can help keep your dog in ideal condition.
3 -12 Pounds I 1.4 - 5.4 KG
  • Feeding Amount
    1/3 - 1
  • Feeding Amount
    38 - 115
View Feeding Instructions

*Using a standard 8 oz/250 ml measuring cup which contains approximately 115 g of Pro Plan.

We recommend that you keep your dog in ideal body condition and not allow your dog to become overweight.  The exact amount of food your dog requires will need to be adjusted according to age, activity and environment.  But a good place to start is with these guidelines for an average, active, adult dog fed once daily.


Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively.  This gradual transition will help avoid dietary upsets.

Provide adequate fresh water in a clean container daily.

For your pet's health, see your veterinarian regularly.

Related Products

  • 5 / 5
    Bright Mind™ Adult 7+
    Enhanced Botanical Oils Shown to Promote Alertness and Mental Sharpness in Dogs 7+ Within 30 Days Made with Real Beef
  • 4.3 / 5
    Bright Mind™ Adult 7+
    Enhanced Botanical Oils Shown to Promote Alertness and Mental Sharpness in Dogs 7+ Within 30 Days Made with Real Turkey