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Focus Adult

Sensitive Skin & Stomach Salmon & Rice Formula

  • Puppy products Puppy
  • Adult dog products Adult 1+
  • Senior dog products Senior 7+
  • Nutrient-rich salmon is the first ingredient and a primary source of protein
  • Rice and oat meal are easily digestible and gentle on the digestive system
  • Made without corn, wheat or soy, or artificial colors or flavors
  • Omega-6 fatty acids and zinc help nourish skin and promote a healthy coat
  • Rich in antioxidants to help promote a healthy immune system
High-Quality ingredients teaming up for impressive results
  • Nutrition for Unique Needs
    Nutrition for Unique Needs
    Our FOCUS platform features foods tailored to your dog’s needs by life stage, breed size or goal, like weight management.
    Protein is a key source of energy, and is important for growth and development in dogs. That’s why all of our formulas are high in protein from high-quality sources.
  • Omega-6 Fatty Acids
    Omega-6 Fatty Acids
    All of our formulas contain omega 6 fatty acids to help promote healthy skin and coat.

See what other people are saying about pro plan

Rating Snapshot

  • 5
  • 4
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Average Customer Ratings

  • 3.5 / 5
  • Quality
  • Taste My Pet Enjoys
  • Value For The Money
  • Stops The Itch!

    My Aussie/Border Collie has been on this for about 3 months. She has stopped scratching and chewing on herself and nothing else was changed except her food. She will continue on this from now on.
    5 / 5
    7 days ago
  • Dogs love it, and its great for them.

    We have been using this product for 10 years, and our dogs loved it!
    5 / 5
    7 days ago
  • Sensitive plan perfect for our sensitive dog

    We got our dog at a shelter about five years ago. He had been eating whatever donations of food they could provide. We started him on "regular" food and soon realized he has a very sensitive stomach and skin allergies as well. As soon as we transitioned him over to this sensitive skin and stomach formula, everything about his physical appearance and attitude improved - we could tell he felt better and no more upset stomachs. We have been faithfully buying and feeding this to him ever since!
    5 / 5
    10 days ago
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Ingredients and Guaranteed Analysis

While these quality ingredients are listed individually, what's truly important is how they work together for the good of your pet.


Salmon, canola meal, brewers rice, barley, oatmeal, fish meal (source of glucosamine), animal fat preserved with mixed-tocopherols, salmon meal, dried egg product, brewers dried yeast, natural flavor, inulin, fish oil, salt, Vitamin E supplement, potassium chloride, zinc sulfate, L-ascorbyl-2-polyphosphate (source of Vitamin C), ferrous sulfate, manganese sulfate, niacin, Vitamin A supplement, copper sulfate, calcium pantothenate, pyridoxine hydrochloride, Vitamin B-12 supplement, thiamine mononitrate, riboflavin supplement, calcium iodate, Vitamin D-3 supplement, menadione sodium bisulfite complex (source of Vitamin K activity), folic acid, biotin, and sodium selenite

Manufactured and guaranteed by: Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Pro Plan Focus Adult Sensitive Skin & Stomach Formula provides complete and balanced nutrition for maintenance of adult dogs.

  • Guaranteed Analysis

    Crude Protein (Min) 26%
    Crude Fat (Min) 16%
    Crude Fiber (Max) 4%
    Moisture (Max) 12%
    Linoleic Acid (Min) 1.1%
    Calcium (Ca) (Min) 1%
    Phosphorus (P) (Min) 0.8%
    Zinc (Min) 180mg/kg
  • Selenium (Min) 0.3mg/kg
    Vitamin A (Min) 15000IU/kg
    Vitamin E (Min) 460IU/kg
    Ascorbic Acid* (Min) 70mg/kg
    Glucosamine* (Min) 400ppm
    Omega 3 Fatty Acids* (Min) 0.8%
    Omega 6 Fatty Acids* (Min) 1.3%
*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Calorie Content (Calculated)

Metabolize Energy (ME) 3905 kcal/kg 447 kcal/cup

Feeding Your Dog

Every dog is different, but these guidelines can help keep your dog in ideal condition.
3 -12 Pounds I 1.4 - 5.4 KG
  • Feeding Amount
    1/2 - 1
  • Feeding Amount
    56 - 112
View Feeding Instructions

*Using a standard 8 oz/250 ml measuring cup which contains approximately 112 g of Pro Plan.

We recommend that you keep your dog in ideal body condition and not allow your dog to become overweight.  The exact amount of food your dog requires will need to be adjusted according to age, activity and environment.  But a good place to start is with these guidelines for an average, active, adult dog fed once daily.

Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively.  This gradual transition will help avoid dietary upsets.

Provide adequate fresh water in a clean container daily.

For your pet's health, see your veterinarian regularly.

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