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Focus Puppy

Lamb & Rice Formula

  • Puppy products Puppy
  • Adult dog products Adult 1+
  • Senior dog products Senior 7+
  • High-quality protein, including lamb as the first ingredient
  • DHA from omega-rich fish oil helps nourish brain and vision development
  • Rich in antioxidants to help support a puppy’s developing immune system
  • Calcium, phosphorus and other minerals help build strong teeth and bones
  • Vitamin A and linoleic acid, an omega-6 fatty acid, promote healthy skin and coat
High-Quality ingredients teaming up for impressive results
  • Nutrition for Unique Needs
    Nutrition for Unique Needs
    Our FOCUS platform features foods tailored to your dog’s needs by life stage, breed size or goal, like weight management.
    Protein is a key source of energy, and is important for growth and development in dogs. That’s why all of our formulas are high in protein from high-quality sources.
  • Omega-6 Fatty Acids
    Omega-6 Fatty Acids
    All of our formulas contain omega 6 fatty acids to help promote healthy skin and coat.

See what other people are saying about pro plan

Rating Snapshot

  • 5
  • 4
  • 3
  • 2
  • 1

Average Customer Ratings

  • 5 / 5
  • Quality
  • Taste My Pet Enjoys
  • Value For The Money
  • Great for my Pitbull

    My pitbull Achilles is 7 months old, i had tried a few of the other brands including Blue Buffalo, Hills Science Diet and regular Purina ONE. He didn't eat them and i realized he didn't like them as much. he has such high energy that this product is great. He loves lamb and rice and his stomach isn't as upset as it was when he was eating the chicken and rice of blue buffalo and Purina ONE. Focus, Lamb and Rice is great for dogs that have sensitive stomachs and are very picky about their food. 
    5 / 5
    , Dog Owner
  • Awesome

    I got my lab mix puppy a few weeks ago they had her eating gravy train and she would hardly go to the bathroom and was super rambunctious. The day i started her on proplan focus with lamb and rice her potty schedule was normal and she surprisingly calmed down alot and started learning very fast. Plus she loves the food.
    5 / 5
    Drew, Dog Owner
  • Excellent Kibble.

    I started my German Rottweler pup on the purina lamb and rice 41/2 mths ago and she LOVES IT. Her growth is maximum with a healthy beautiful shiny coat, clear beautiful eyes and enormous ammt of  energy.U know its an excellent food when they have one healthy  solid stool a day.So its going into her  system and not in and out.I get  on her beauty and glistening shiny coat all the time and her size amazes people. She is 86 pds and just turned 6 mths oct 8th.  Remember always fresh clean water. and lots of excercise, especially working breeds. German Rotties ROCK!!!!!! I always reccomend this high quality kibble. Purina Lamb and Rice for puppies. #1 ingredient is lamb that comes in soft chunks along with tasty healthy hard kibble, good for cleaning tarter.My Sadie-Girl loves PURINA LAMB AND RICE!!!!!!!!!!
    5 / 5
    kim57, Dog Owner
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Ingredients and Guaranteed Analysis

While these quality ingredients are listed individually, what's truly important is how they work together for the good of your pet.


Lamb, Brewer's rice, Poultry by-product meal (natural source of glucosamine), Corn gluten meal, Whole grain corn, Animal fat preserved with mixed-tocopherols (form of Vitamin E), Corn germ meal, Oat meal, Dried egg product, Fish meal (natural source of glucosamine), Animal digest, Dried beet pulp, Fish oil, Calcium carbonate, Potassium chloride, Salt, Calcium phosphate, Choline chloride, L-Lysine monohydrochloride, Vitamin E supplement, Zinc sulfate, Ferrous sulfate, Niacin, Manganese sulfate, Vitamin A supplement, Calcium pantothenate, Thiamine mononitrate, Copper sulfate, Riboflavin supplement, Garlic oil, Vitamin B-12 supplement, Pyridoxine hydrochloride, Folic acid, Vitamin D-3 supplement, Calcium iodate, Biotin, Menadione sodium bisulfite complex (source of Vitamin K activity), and Sodium selenite

Manufactured and guaranteed by:  Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Pro Plan Focus Puppy Lamb & Rice Formula provides complete and balanced nutrition for all life stages of dogs.

  • Guaranteed Analysis

    Crude Protein (Min) 28%
    Crude Fat (Min) 18%
    Crude Fiber (Max) 3%
    Moisture (Max) 12%
    Linoleic Acid (Min) 1.6%
    Calcium (Ca) (Min) 1.1%
  • Phosphorus (P) (Min) 0.8%
    Vitamin A (Min) 15000IU/kg
    Vitamin E (Min) 100IU/kg
    Docosahexaenoic Acid* (Min) 0.05%
*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Calorie Content (Calculated)

Metabolizable Energy (ME) 4091 kcal kg 1856 kcal lb 457 kcal cup

Feeding Your Dog

Every dog is different, but these guidelines can help keep your dog in ideal condition.
3 - 12 Pounds I 1.4 - 5.4 KG
  • 1 1/2 - 3 Months
    1/2 - 2/3
  • 4 -5 Months
    1/2 - 1
  • 6 - 8 Months
    1/2 - 1
  • 9 - 11 Months
    Feed as Adult
  • 1 -2 Years
    Feed as Adult
  • 1 1/2 - 3 Months
    56 - 75
  • 4 - 5 Months
    56 - 112
  • 6 - 8 Months
    56 - 112
  • 9 - 11 Months
    Feed as Adult
  • 1 - 2 Years
    Feed as Adult
View Feeding Instructions

*Using a standard 8 oz/250 ml measuring cup which contains approximately 112 g of Pro Plan.

Puppies start to nibble solid foods at 3 - 4 weeks of age.  Keep moistened Pro Plan available at all times.  Allow your puppy to eat at will until fully weaned (6 - 8 weeks).  After weaning, Pro Plan can be fed moistened or dry.  For best results, develop a regular feeding schedule such as three small meals a day for younger puppies.  You can gradually reduce to one feeding in the morning and one in the evening as your puppy ages.  The routine should not vary.  As puppies near adulthood, their calorie needs may drop, and your puppy may begin leaving some food in the bowl.  Don't misinterpret this as an indication of dislike for the food.  Instead, begin offering less so your puppy doesn't overeat and stays in ideal body condition.

Nestlé Purina Research indicates that avoiding overfeeding of puppies may help their development.  Maintaining ideal body condition is key to encouraging proper growth in all puppies, especially large breeds.  The indicated amounts are only a guideline.  If your puppy becomes overweight, a reduction of your puppy’s daily food intake may be appropriate.  You may wish to consult your veterinarian about a weight control program.

Pro Plan provides the extra nutrition needed by reproducing females in stages of gestation and lactation.  Food consumption may vary during gestation, so feed the amount needed to maintain the pregnant female's ideal body condition.  Food intake may double or even quadruple during lactation.

Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food.  Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively.  This gradual transition will help avoid dietary upsets.

Provide adequate fresh water in a clean container daily.

For your pet's health, see your veterinarian regularly.

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